
Private Duty Programing Descriptions
Audience Key:
| HH = Home Health | HOS = Hospice | NUR = Nurses |
| PHY = Physicians | PD = Private Duty | TH = Therapists|
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100 Series – Thursday, October 31, 11:30am – 1pm |
113. Complex Care Coordination: A New Line of Business for Home Care Agencies
Home care agencies are in a unique position to include complex care coordination as a new service line. The role of the home care nurse can be expanded to coordinate care and resources for individuals with complex chronic disease as a value added service line, and this session will provide the background necessary to develop a care coordination strategy.
Objectives:
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Describe the need for improved care coordination to high risk/high cost individuals
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Design a complex care coordination program that will have a positive impact it can have on the quality of individuals lives and lower overall cost of medical care to a group of high cost individuals in particular Medicare and Medicaid members
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Evaluate the impact of care coordination with health indices and cost of care measures
Faculty: Bonnie Castonguay, RN, MBA, CMC, CPHQ, Co-Founder/CEO, , Ho’okele Care at Home, Honolulu, HI
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/SKA)
Track: Marketing & Business Development
Audience: | HH | HOS | NUR | PHY | PD | TH
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400 Series – Friday, November 1, 2:30 – 4pm |
412. Enhancing Your Brand
This presentation provides a roadmap to boost your brand’s strategy through key enhancements that relate to your services, your community, and your current marketing efforts. The presenter will share the necessary steps to take when boosting a brand and building recognition in the community.
Objectives:
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Identify your agency's core
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Identify propensity of need
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Create brand enhancements that relate to your core
Faculty: Bob Roth, BS, Managing Partner, Cypress HomeCare Solutions, Phoenix, AZ
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/MKT)
Track: Marketing & Business Development
Audience: | PD |
413. Health Information Technology: Using Data to Win in Readmissions in Private Duty Home Care
Why is case management at some hospitals beginning to report up to the CFO? What data and tactics convince hospitals to choose one community provider over another? What readmissions discussions has (and has not) worked in private duty home care agencies in attracting hospital referrals?
Objectives:
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Describe Medicare readmissions penalties
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Demonstrate format for data collectionand presentation
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Explore case studies of what has worked in the field
Faculty: Dr. Jacquelyn Kung, MBA, DPH, COO, ClearCare Online, San Francisco, CA; Geoffrey Nudd, MBA, CEO, ClearCare Online, San Francisco, CA
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/SKA)
Track: Health Information Technology
Audience: | PD |
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500 Series – Friday, November 1, 4:15 – 5:45pm |
510. Private Pay in Home Health Care: How Certified Home Health Agencies Can succeed in Private Duty Home Care
Most home health agencies struggle with private pay. In this dynamic, interactive presentation, the presenter will give you strategies and insights to overcome Four Big Barriers to Success in Pay”.
Objectives:
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Explore the incredible opportunities in private pay home care
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Describe the Four Big Barriers to Success for certified home health agencies trying to provide private pay
Faculty: Stephen Tweed, BA, MS, CSP, CEO, Leading Home Care, Louisville, KY
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/)
Track: Marketing & Business Development
Audience: | HH | HOS | NUR | PHY | PD | TH
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600 Series – Saturday, November 2, 8 – 9:30am |
613. Insider’s Guide To Measuring Private Duty Financial Success
The presentation will provide the inside track on financial metrics, national industry benchmarks and the best tracking tools for private duty home care. Participants will learn how to measure your agency’s performance against industry data, evaluate which key actions will improve your agency’s business health, and effectively motivate your staff.
Objectives:
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Identify how they compare to key industry benchmarks
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Identify four Business Tracking Tools
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Identify four Actions to improve business health
Faculty: Patricia Drea, MPA, BSN, COO, Visiting Nurses Home, Taga Cay, SC
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/FIN)
Track: Financial
Audience: | PD |
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700 Series – Saturday, November 2, 2:30 – 4pm |
709. Legal Issues Facing Home Care Agencies: Protecting Your Business, Intellectual Property, and Bottom Line
This presentation will provide an in-depth review of what should and should not go into agency service agreements and employee contracts. Practical recommendations and tips will be provided to help minimize liability and enhance business operations and efficiency.
Objectives:
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Analyze agency service agreements, review examples of problematic language, and improve contracts with sample provisions and anaylze employee agreements
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Identify gaps and learn how to draft effective policies
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Discuss pressing legal issues facing homecare agencies
Faculty: Robert King, Esq., Attorney and Founder, Legally Nanny, Irvine, CA
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/RE)
Track: Legal & Regulatory
Audience: | PD |
716. PDHCA Open Forum
Come meet and share a dialogue with the PDHCA Advisory Board Members at the open forum as we discuss the exciting news on industry trends, the Private Duty Community and the current political climate including health care reform employer mandates and the federal companion exemption.
Faculty: Lucy Andrews, RN, MS, CEO, At Your Service Home Care, Santa Rosa, CA; Brittnei Salerno, BS, Administrator and President, La Jolla Nurses Home Care, La Jolla, CA; Shelle Womble, BS, BA, Chair, Private Duty Homecare Association, Louisville, KY
Course Level: Intermediate; No CEs or CPEs awarded for this session nursing CEs
Track: Legal & Regulatory
Audience: | PD
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800 Series – Saturday, November 2, 4:15 – 5:45pm |
814. Grassroots Lobbying: The 411 on Lobbying on “The Hill” and Beyond!
The session will inform private duty home care providers on the basics of lobbying their Members of Congress. The presenter will discuss the steps providers need to take in addressing their issues and concerns with their Representatives and how to develop a follow-up plan.
Objectives:
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Interpret how a bill begins, grows and eventually becomes law
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Compose a follow up plan for after the Washington DC visit
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Apply a three step process to introduce a discussion with their representative in Congress
Faculty: Lucy Andrews, RN, MS, CEO, At Your Service Home Care , Santa Rosa, CA; Brittnei Salerno, BS, Administrator and President, La Jolla Nurses Home Care, La Jolla, CA
Course Level: Intermediate; 1.5 nursing CEs; 1.5 CPEs (NASBA/RE)
Track: Private Duty
Audience: | HH | HOS | NUR | PHY | PD | TH